Key Accountabilities: 

• Develop and maintain the positioning on digital segments (value proposition, offers, competitiveness).
• Identify new growth opportunities and innovative solutions to improve customer experience.
• Build and implement marketing roadmap to achieve business objectives.
• Continuously enhance the customer journeys with other directorates and collaborate with cross functional teams to provide business requirements and user stories.
• Build and monitor product and services roadmap jointly with other streams.
• Work transversally and align with the different streams across the company to ensure reaching the ultimate goal/s.
• Daily, weekly and monthly monitoring and reporting the progress of KPIs and performance for offerings and segments.
• Managing and enhancing the digital offers and services, including mobile, broadband, devices, etc… 
• Launching dedicated promotions for the digital offers and services ensuring the growth of its business.
• Define and set the needed welcome path, journeys, roadmap, as well as the needed integration of the base management actions.
• Work closely with the digital marketing team to plan and define the needed actions to generate genuine traffic that leads to successful acquisition performance.
• Work closely with the digital product owner, ITN and UX/UI to define the roadmap with the needed enhancements on the experience.
• Define the needed surveys, studies and post assessment that allow continuous understanding of the voice of customers in order to be considered for future enhancements and development.

Education & Experience: 

• University degree in digital Marketing, information technology, or Engineering.
• +5 years of experience in marketing telecommunication product and services, with focus on digital aspects
• Experience in setting plans and roadmaps
• Excellent analytical abilities and financials
• Up-to-date on the latest trends and technologies in the digital world.